Who are you?
Who you are and how you describe yourself.
ARFA PRIVACY
Privacy Policy
Your information. Your trust. Our responsibility.
Effective Date: March 3, 2026Privacy is part of building relationships with intention.
At ARFA, privacy is part of building relationships with intention.
ARFA is designed around value, intentional selection and meaningful relationships. We believe that people should have clarity about what information they share, why it is used, and how it is protected.
This Privacy Policy explains how ARFA SpA ("ARFA", "we", "us" or "our") collects, uses, stores, protects and shares personal information when you use ARFA Club, ARFA Academy and related ARFA services.
By using ARFA, you acknowledge the practices described in this Privacy Policy.
For more information about ARFA and our philosophy, visit About ARFA .
Who This Privacy Policy Applies To
This Privacy Policy applies to individuals who access or use ARFA services, including:
- ARFA Club and its relationship platform.
- ARFA member profiles.
- ARFA discovery, selection and matching features.
- ARFA messaging and communication features.
- ARFA Academy and its educational content.
- ARFA websites, applications, pages and related services.
- Other services or features that reference this Privacy Policy.
This Privacy Policy applies whether you access ARFA through a web browser, mobile device, application or another supported method.
ARFA is intended exclusively for individuals
who are 18 years of age or older.
Information We Collect
Depending on how you use ARFA, we may collect different categories of information.
The information we collect generally falls into the following categories.
Information You Provide
We may collect information that you voluntarily provide when creating an account, building your profile, communicating with other members or interacting with ARFA.
- Name or display name.
- Email address.
- Date of birth or age.
- Gender.
- Country or location.
- Relationship status.
- Profile photographs.
- Lifestyle information.
- Personal interests.
- Values.
- Goals.
- Relationship preferences.
- Information about the type of relationship you are seeking.
- Standards and preferences.
- Information included in your profile.
- Messages or other communications you send through ARFA.
- Information you provide when contacting ARFA.
- Other information you voluntarily submit.
Some profile information may be visible to other ARFA members depending on your profile settings and the functionality you use.
Profile Information
ARFA allows members to create profiles designed to provide more meaningful context than a photograph alone.
Your profile may contain information relating to your:
Where are you going?
Your goals, lifestyle, ambitions and the direction in which you are building your life.
What matters to you?
What you value and what you are looking for in another person.
How do you relate?
How you relate, communicate and approach relationships.
The purpose of collecting this information is to help ARFA provide a more contextual and intentional relationship experience.
Information About Your Use of ARFA
We may collect information about how you interact with ARFA.
- Pages or profiles you view.
- Features you use.
- Searches or selections you make.
- Interactions with profiles.
- Information about your use of ARFA Club.
- Interactions with ARFA Academy content.
- Technical information associated with your access.
- Date and time of activity.
- Device or browser information.
- General usage information.
This information may be used to operate, maintain, improve and secure ARFA.
Messages and Communications
If ARFA provides messaging or communication functionality, we may process information associated with those communications in order to provide the service.
- The participants in a conversation.
- The date and time of communications.
- Messages or other content sent through ARFA.
- Information necessary to deliver or maintain communications.
ARFA may also process communications or related information when necessary to maintain platform security, enforce our Terms & Conditions, prevent abuse, investigate violations or comply with applicable law.
We do not use private communications for purposes unrelated to operating and protecting the ARFA service unless permitted or required by applicable law.
How ARFA Uses Personal Information
Providing ARFA Services
To create and manage accounts, profiles and membership functionality.
Enabling Discovery and Selection
To provide features that allow members to define preferences, refine their selection and discover other members.
Supporting Matching and Compatibility
To provide features designed to help members identify potential alignment based on information they have chosen to provide.
Communication
To facilitate communication between members and between members and ARFA.
Improving ARFA
To understand how our services are used and improve the experience, functionality and design of ARFA.
Security
To protect ARFA, its members and its systems against fraud, abuse, unauthorized access and other security threats.
Enforcement
To enforce our Terms & Conditions and other applicable policies.
Legal Compliance
To comply with applicable legal obligations, respond to lawful requests and protect ARFA's legal rights.
Research and Development
Where appropriate and permitted by applicable law, information may be used to understand patterns of usage and improve ARFA's products, services and systems.
Future Technologies
As ARFA develops, we may introduce additional technologies and functionality, including artificial intelligence or automated systems, where appropriate.
If such technologies involve the processing of personal information, ARFA will process that information in accordance with applicable law and provide additional information or choices where required.
ARFA Academy
ARFA Academy is the educational side of the ARFA ecosystem.
Academy content is designed around concepts including value, purpose, standards, attraction, compatibility, personal development, relationships, family and legacy.
You may access ARFA Academy without creating an ARFA Club profile, depending on the content and services available.
Information relating to your interaction with Academy content may be processed for purposes such as:
- Providing the content.
- Improving the Academy experience.
- Understanding content performance.
- Maintaining website security.
- Improving ARFA's educational resources.
Information You Make Public
ARFA is designed to facilitate meaningful discovery between members.
Information that you choose to include in a profile may therefore be visible to other members depending on the functionality of the platform and your settings.
You should carefully consider what information you choose to publish.
Do not include information in your public profile
that you would not want another member to see.
ARFA cannot control what another member may do with information that you voluntarily make available to them.
Cookies and Similar Technologies
ARFA may use cookies and similar technologies to operate its website and services.
These technologies may be used for purposes such as:
- Maintaining sessions.
- Remembering preferences.
- Supporting functionality.
- Improving performance.
- Understanding website usage.
- Security.
- Analytics.
You may be able to control cookies through your browser settings.
Disabling certain cookies may affect the functionality of some ARFA services.
Analytics
ARFA currently uses analytics and measurement technologies, including Google Analytics and Google Tag Manager, to understand how visitors and members interact with our websites and services.
These technologies may help us understand:
- Which pages are visited.
- How users navigate the website.
- Which features are used.
- Technical performance.
- General usage patterns.
Google and other third-party providers may process certain information in accordance with their own privacy policies and applicable terms.
ARFA may introduce additional analytics or measurement technologies in the future where reasonably necessary to operate and improve the service.
Payments and Transactions
ARFA currently uses PayPal for certain payment-related transactions.
When you make a payment through ARFA, payment information may be processed by PayPal or other payment providers that ARFA may use in the future.
ARFA does not need to directly process or store all payment card information in order to facilitate transactions.
Payment providers may process information according to their own privacy policies and terms.
Information ARFA Does Not Sell
ARFA does not sell personal information in exchange for monetary compensation.
We may use service providers to help operate ARFA and may share information where necessary to provide services, improve the platform, maintain security or comply with legal obligations.
Where applicable law provides additional rights or definitions concerning the sale or sharing of personal information, those rights will be respected.
Data Security
ARFA takes reasonable measures designed to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.
Security measures may include technical, administrative and organizational safeguards appropriate to the nature of the information and the services we provide.
However, no internet-based service can guarantee
absolute security.
You are also responsible for protecting your account credentials and for notifying ARFA if you believe your account has been accessed without authorization.
Data Retention
ARFA retains personal information for as long as reasonably necessary to provide our services, maintain legitimate business purposes, comply with legal obligations, resolve disputes, enforce agreements and protect our rights.
Retention periods may vary depending on the type of information and the purpose for which it was collected.
When information is no longer required, ARFA may delete, anonymize or otherwise securely dispose of it, subject to applicable legal requirements.
Deleting Your Account
If ARFA provides account deletion functionality, you may request deletion of your account through the available account settings or by contacting ARFA.
Deleting your account may result in the removal or deactivation of your profile and other account information.
Certain information may need to be retained where required by law, necessary to resolve disputes, enforce agreements, prevent fraud or abuse, or protect the security and integrity of ARFA.
Deletion of an account does not necessarily mean that every copy of information is immediately removed from all systems, particularly where backups or legal retention requirements apply.
Your Privacy Rights
Depending on your location and applicable law, you may have rights concerning your personal information.
These may include the right to:
- Request access to personal information.
- Request correction of inaccurate information.
- Request deletion of personal information.
- Request information about how personal information is processed.
- Object to certain processing.
- Restrict certain processing.
- Request portability of certain information.
- Withdraw consent where processing is based on consent.
- Submit a privacy-related complaint to an applicable regulatory authority.
The availability and scope of these rights depend on applicable law.
To exercise applicable privacy rights, contact ARFA using the contact information provided below.
ARFA may need to verify your identity before completing certain requests.
International Users
ARFA is designed to operate internationally and may be accessed by users from around the world.
If you access ARFA from outside the country in which ARFA or its service providers operate, your information may be transferred to and processed in other jurisdictions.
Where required by applicable law, ARFA will take appropriate measures concerning international transfers of personal information.
Children and Minors
ARFA is intended exclusively for adults aged 18
and over.
ARFA does not knowingly permit individuals under the age of 18 to create or maintain an ARFA Club account.
If you believe that a person under 18 has provided personal information to ARFA, please contact us so that we can investigate and take appropriate action.
Third-Party Services and Links
ARFA may contain links to third-party websites, services or applications.
ARFA is not responsible for the privacy practices, security or content of third-party services.
When you leave ARFA and interact with a third-party service, that service's own terms and privacy policy may apply.
We encourage you to review the privacy practices of any third-party service before providing personal information.
Your Responsibility When Using ARFA
ARFA is designed to help people make more intentional decisions about relationships.
However, the information provided by members is supplied by those members.
ARFA does not guarantee that information contained in a member profile is accurate, complete or current.
You are responsible for using your judgment when interacting with other members.
You should never share sensitive personal
information, financial information, passwords
or account credentials with another member
simply because you have met them through ARFA.
ARFA does not guarantee the identity, intentions, behavior, compatibility or suitability of any member.
Attraction may begin a connection. Good judgment remains your responsibility.
Changes to This Privacy Policy
ARFA may update this Privacy Policy from time to time.
When we make changes, we may update the Effective Date shown at the beginning of this Privacy Policy.
If changes are material, ARFA may provide additional notice where appropriate or required by applicable law.
Your continued use of ARFA after an updated Privacy Policy becomes effective means that you acknowledge the updated policy, subject to applicable law.
Questions about privacy?
If you have questions about this Privacy Policy, your personal information or ARFA's privacy practices, please contact us.
Related ARFA Documents
For additional information about ARFA and your use of the platform, please review:
ARFA's Privacy Principle
Privacy is not simply a legal requirement.
It is part of the standard we believe should exist in a relationship platform.
ARFA exists to help people learn better, choose better and build better relationships .
That requires trust.
We believe people should understand what they are sharing, why it matters and how their information is handled.ARFA — Where Attraction Has Standards.
ARFA
Where Attraction Has Standards.
Better decisions. Better connections. Something worth building.